Friday Night Video – Another Awesome Video from OK Go

I know I featured OK Go in this slot last week, and normally I wouldn’t dream of putting the same band in two weeks in a row, but this new video is just too good to pass up. Plus it comes with an articulate summation of the economics of modern music videos, straight from the band. The video is for “This Too Shall Pass”, from their new album Of the Blue Colour of the Sky. It features the band performing as part of the Notre Dame marching band, and it’s recorded live. Maybe it’s just the fact that I spent 9 years in marching bands that makes me love this, or maybe it’s because the band isn’t afraid to try new and original things. But love it I do. Check it out: